About Us

When you wear Helwa, you’re not just wearing fragrance — you’re wearing purpose.

Patent-Pending Innovation

Our unique design allows for the solid perfume pod to be securely housed within the bracelet, accessible whenever you need a fragrance refresh.
The solid perfume formula lasts throughout the day and is designed for easy application on the go — no spills, no glass bottles, no bulky packaging.
Each bracelet is crafted to feel like real jewelry while serving a practical purpose, making Helwa the perfect blend of form and function.